Looking to start an online CBD store? Our website builder can help you start your online CBD business and start selling CBD products online Create your own CBD brand by private labeling, wholesaling, or affiliate marketing. Learn how to start a cbd business today!
Start A CBD Oil
Over the last few years, cannabidiol (CBD) oil has grown from a niche alternative treatment to a multimillion-dollar market. And as more people discover the benefits of CBD, the medical community and legislators alike are taking notice. CBD is used on a daily basis by millions of people, and because of the credibility given to it by doctors, researchers, and lawmakers who support it, more people are trying CBD for the first time every day.
Whether you use CBD yourself or you’re just interested in the industry, now is a fantastic time to enter the market and open your own online CBD store. Shift4Shop has everything you need to handle this unique industry and tap into the huge opportunities offered by the CBD market. You’ll have access to the most powerful eCommerce tools available for starting your store, reaching your customers, and getting the brand recognition that leads to a successful business.
While there is momentum growing in terms of FDA approval and lessening of restrictions on selling CBD products, it can still be a very difficult vertical for businesses to navigate. This is largely due to the lack of federal legislation on the topic in the United States. In particular, eCommerce businesses wanting to sell CBD-related products must adhere to the specific and widely varying laws in each of the 50 states. This guide will help you understand and be better equipped to thrive in this fast-growing industry.
Understanding CBD and CBD Products
There is a lot of confusion around CBD products due to its relationship with marijuana, so let’s go over the facts. CBD is short for cannabidiol, a compound found in all cannabis plants. What makes CBD oils different is that they do not contain THC (tetrahydrocannabinol) which is the compound responsible for the “high” associated with marijuana. CBD itself is completely non-psychoactive, meaning it does not affect the brain like THC does.
People take CBD for a variety of reasons including severe or painful conditions and anxiety relief. Everyone who uses CBD also has their own preferred method of taking it, which can be anything from vaping it to swallowing a pill. As a CBD seller, it’s important for you to understand the types of CBD products available and how they are used, as well as which types of customers the different products appeal to.
A tincture is a concentrated extract made by soaking herbs in very strong alcohol for long periods of time, or in the case of CBD tinctures, by combining natural hemp oil with alcohol or another solvent. Tinctures are administered by placing a few drops of the liquid under the tongue. Only a small amount is needed for a dose because they are so highly concentrated. This method of administering CBD appeals to people who want the fastest way to take CBD and feel its effects quickly.
An isolate is a pure substance that has been extracted from its source and refined into a powder. CBD isolate has been processed to remove all the other natural plant substances such as chlorophyll and wax and leave only pure CBD behind. Isolates are colorless and flavorless and can be used in a similar way to tinctures, or can be added as an ingredient to infuse CBD into a variety of foods and beverages. Isolates are popular with customers who like to mix their own CBD products at home.
CBD Topical Formulations
A CBD topical formulation is a cream, salve, lotion, gel, or other preparation made to be rubbed into the skin. These products can be applied directly to inflamed or painful areas similar to other pain relief ointments. They also provide an alternative for customers who don’t like to take CBD orally. These treatments can also include other ingredients like menthol to provide a cooling sensation. CBD can also be used in massage oils.
CBD Vaporizers and Vape Concentrates
Inhalation is a popular method for CBD delivery because, much like with tinctures, the CBD is absorbed directly into the bloodstream and so provides immediate effects. CBD concentrates can be vaped similarly to nicotine e-liquids, so vape supply stores often expand into CBD or vice versa (learn more about selling vape online). Traditional smoking methods like water pipes are also popular, but some CBD retailers find these products troublesome due to drug paraphernalia laws (regardless of their use with legal CBD) and the difficulty of shipping complicated glass items.
Summary of CBD Products and Accessories You Can Sell:
- CBD tinctures
- CBD topical formulations
- CBD isolates
- CBD vaporizers and concentrates
This list is a summary of hundreds of individual products which can all be sold quite successfully through an online CBD store. Customers will also need to restock their CBD products, including their preferred concentrates and delivery methods which could include numerous types of vaping accessories. If you build your CBD eCommerce website with advanced software like Shift4Shop, you can make the reordering process much easier for your customers by implementing a subscription service for needed products. You can also offer product bundles, like edible variety packs, CBD vape starter sets, and more.
Choosing a CBD Supplier
Choosing a CBD supplier is a very important decision that will affect the quality of your products, the satisfaction of your customers, and the reputation of your brand. Because of the well-known benefits of CBD, “fake” CBD oils are found in stores everywhere. These oils are considered not to be true CBD because they’re derived from hemp seeds — which contain very little CBD — rather than from the stalks and leaves of the plant where the most CBD is found. It’s crucial for your business that you choose a manufacturer that makes genuine CBD that will have the effects your customers want. This way, you can immediately differentiate your business from the brands that provide no benefit and only seek to cash in on a trend.
When evaluating a CBD supplier, find out as much as you can about their manufacturing process. Remember that if you want to sell CBD oil products, those products must be derived from industrial hemp with a THC content of less than 0.3%, processed from the plant itself and not the seeds. Here are some other considerations to keep in mind when
CBD retailers are not allowed to make medical claims on their websites, and neither are suppliers. Even though research shows potential benefits, the Food and Drug Administration (FDA) hasn’t yet evaluated these statements. CBD suppliers, including both wholesalers and consumer-level retailers, are required to display the FDA’s disclaimer on their website. If you’re looking at a supplier who makes medical claims about their CBD products, be aware that these statements have no FDA backing. Don’t choose a supplier based on medical claims, and if the supplier has particularly bold claims on their website (e.g., “cures cancer”), you likely want to avoid that supplier entirely, as breaking this rule means the supplier may be breaking others as well.
As a business owner, you should always look for ways to lower your costs, as long as you don’t compromise on the quality of your merchandise. CBD suppliers’ pricing can vary greatly and sometimes this is reflected in the quality of the product. For example, higher-priced CBD products are often more pure and potent — but this isn’t always the case. Make sure you learn as much as possible about the supplier so you can learn whether the quality of their products justifies the pricing. Likewise, stay away from suppliers who sell at abnormally cheap prices. These rock-bottom prices are almost always a sign of cutting corners and producing an inferior product.
Some CBD suppliers offer additional services like dropshipping and private labeling. While the quality of the product should come first, it’s also very helpful to know if a supplier can provide these services. If you’re planning on dropshipping your CBD products, this option is crucial to your business model. In addition, private labeling allows you to sell fully branded products with your own business name and logo, which helps you become established in the industry and start earning the trust of your customers.
Understanding the Legality of CBD
Whether you plan to stock inventory or sell by dropshipping, the quality of your supply chain makes all the difference. It’s also vital to choose a supplier that’s right for your business and can get your products to you in a timely fashion. Since the CBD industry is growing, it’s becoming easier to find good suppliers that will work well with you.
The Agriculture Improvement Act of 2018 (commonly known as the 2018 Farm Bill) legalized hemp on the federal level by removing hemp and its derivatives from the federal list of controlled substances. This legalized CBD so long as it derives from “hemp,” which is defined as the plant Cannabis sativa L. and any part of that plant, but only if it contains no more than a 0.3% concentration of delta-9-tetrahydrocannabinol (THC), which is the psychoactive component of cannabis.
Any plant that contains a higher than 0.3% concentration of delta-9-THC is classified as marijuana and remains a federally controlled substance and illegal on a federal level. And because it is still illegal, any CBD derived from such marijuana is also rendered illegal. The FDA has determined that CBD constitutes a drug or drug ingredient because a form of CBD is the active ingredient in an FDA-approved prescription drug (the drug EPIDIOLEX, for the treatment of certain seizures). Because of this, the FDA has taken the position that it is not lawful to add CBD to food, dietary supplements, or pet foods, even if the CBD comes from legal hemp. The same is true for other forms of delta-9-THC, since there are two drugs approved for therapeutic uses that contain a synthetic version of this substance.
Accordingly, products containing cannabinoids cannot currently be legally sold as dietary supplements nor can they be added to FDA-approved ingredients and sold legally. The FDA regularly issues warning letters to CBD sellers advising that the FDA considers this the sale of unapproved new drugs in violation of the Federal Food, Drug, and Cosmetic (FD&C) Act. In addition, the FDA considers any claims that CBD can be used to treat medical conditions or for other therapeutic uses as the sale of misbranded or mislabeled drugs also in violation of the FD&C Act. Misleading labels and unsubstantiated claims on products may also be deemed deceptive trade practices in violation of consumer protection laws.
On a state level, there is a vast range of laws, regulations, and treatments of both hemp-derived CBD and marijuana-derived CBD. Caution is warranted because state laws are not always equivalent and do not necessarily allow the same conduct. State laws concerning hemp-based CBD may permit or prohibit one or more of growing, selling, and/or using. States may also treat sales of CBD products differently, whether they are for medical or recreational purposes and whether or not they can be incorporated into foods, dietary supplements, and/or topical lotions.
Many states follow federal guidelines on these issues but many do not. When selling CBD products, it is important to show that the specific CBD products you are selling are lawful within the state in which it operates. Keep in mind that several states also require retail licenses and/or registrations for merchants to sell already-processed CBD products, including Louisiana and New York.
The FDA has advised that whether a CBD or other hemp-related product may be marketed and sold depends, among other things, on the intended use of the product and how it is labeled and marketed. In particular, ingredients that are derived from parts of the cannabis plant that do not contain THC or CBD might be able to be marketed as dietary supplements and may not require the same type of lab certification. In any case, all products marketed as dietary supplements must comply with all applicable laws and regulations governing dietary supplement products.
In no instance may CBD products be marketed using unsubstantiated claims that the product can prevent, diagnose, mitigate, treat, or cure any diseases, and should NOT contain any misleading claims or statements lacking substantial scientific support.
Any marketing of CBD across state lines (which includes most eCommerce merchants) will implicate federal regulations in addition to the laws and regulations governing each state involved in the transaction. CBD sold within a state will be governed primarily by that state’s laws, although some federal regulation may still be a factor.
Selling CBD Through
Some eCommerce providers won’t allow you to sell CBD, but with Shift4Shop this is not a problem! In fact, Shift4Shop has more built-in features to help a CBD business than any other shopping cart software.
Here are some of the reasons Shift4Shop is the best eCommerce platform for an online CBD store:
Support for High-Risk Payment Providers
While CBD is legal to sell, it’s considered a high-risk industry by payment processors and many providers won’t work for sales of these products. Shift4Shop, however, provides a seamless payment experience for Shift4Shop customers.
Easy Tax Setup
CBD is subject to taxes that vary from state to state, including sales tax and sometimes a state-specific cannabis-related tax. Shift4Shop makes it simple to automatically charge the correct tax rates — no matter where your customers are located.
Full Suite of Powerful SEO Tools
Many of the most familiar online advertising methods aren’t available for CBD sellers — for example, Google and Facebook will not run CBD ads. Therefore, a strong search engine optimization (SEO) strategy is crucial. Shift4Shop has the best built-in SEO features in the industry, all geared toward helping your website get listed fast and start gaining rank immediately.
Built-In Blog and Content Pages
Since SEO is so important for CBD sellers, you need a way to fill your website with high-quality content that will rank well in searches. With Shift4Shop, you can instantly add a blog to your site for posting the latest CBD news, studies, homemade edible recipes, product updates, and anything else you see fit. You can also create unlimited extra pages to provide vital information like your store policies, product purity guarantees, general CBD educational information and FAQs, and much more.
Here is a quick checklist for you to help make sure you are approved to sell through Shift4Shop:
Post all ingredients, product descriptions, and labels in your shop in order for Underwriting to review and ensure that the products are FDA compliant.
Activate Shift4Shop age verification tool
Complete the CBD Compliance Statement Form and agree to the terms posted on shift4shop.com.
Provide a copy of your hemp handler license or special hemp processor license based on the state’s requirements for the sale of hemp-derived CBD products and/or state, tribal, or federal licensing information during the submission of your store (listed under the compliance statement).
Certify your products with a third-party laboratory for all of the listed products for sale in your store and post the results from the laboratory for consumer review and underwriting purposes.
Several states require retail licenses and/or registrations for merchants to sell already-processed CBD products, including New York and Louisiana.
Merchants must label CBD products in conformance with applicable regulations and in a manner that mitigates risk of regulatory agency enforcement actions. As each state may have its own laws that govern labeling (and sometimes these laws can conflict with one another), there is no one-size-fits-all approach. If a particular state is a relevant jurisdiction, its laws should be more thoroughly examined. Below is a summary of general guidelines that pertain to federal labeling requirements. Generally, labels should include:
Learn How To Start A CBD Business in 2022
If you want to create your own CBD brand, sell CBD product in your store or boutique, or even if you just want to earn a commission by promoting other people’s (or company’s) CBD products. then this is the most important blog article you’ll read. Ever!
Because in today’s cannabis world, CBD is a billion dollar industry that anyone can enter and make millions with little to no money, licenses, experience. I want to show you how.
My name is Cory Holmes and I am the founder of Holmes Organics, a wellness brand that offers CBD products. We offer products from CBD Oil, Softgels, and Gummies… to even CBD doggy treats.
This blog/course will teach you how to start a cbd business in 2022!
Every day you wait is another day the other people and companies are making money in the CBD industry while you DON’T!
In Fact, Here’s Just The Tip of The Iceberg of What You Get.
- You’ll discover exactly 3 different business models on how to earn money in today’s CBD market. Which you can literally start in 30 days or less.
- You’ll understand exactly how to structure an entity for your CBD businesses.
- You’ll skip past most of the mistakes and obstacles that stop MOST cannabis startup business owners from competing in the CBD industry.
- You’ll know exactly how to build a money making CBD e-commerce website that literally makes you money while you sleep.
- You’ll understand how to choose the right distributor of your CBD Products
- You’ll have access to insider information and personal business contacts for high risk banking and credit card processing.
- You will learn the best selling CBD Products that will make you the most money in a short amount of time.
- You’ll even learn marketing secrets to getting your business and services in front of millions of people.
- And much more.
Be sure to follow this blog/course from start to finish and implement everything you learn immediately. Before you know it, you’ll be competing in a billion dollar industry. Good luck.
Step 1: Educating Yourself On Cannabis Industry
This is extremely important. You can’t just start selling products without being knowledgable about them. CBD is no different. In fact, you need to strive to know everything and the Cannabis industry.
Currently the government is working diligently to get laws in place for the industry so you need to stay current. Below are helpful resources.
Know The Law
- Do NOT sell any CBD products that has more than 0.3% of THC
- Third Party LabTesting is Essential
- Do NOT make any medical claims
- It’s advised to have transparent labels and packaging
- Please consult a lawyer
M4MM INDIVIDUAL/START UP BUSINESS MEMBERSHIP- $100 YEARLY
- Membership Certificate
- Free admission to dice networking mixer
- Business logo on the M4MM website
- 1 hour complimentary business consultation
- Member of the week social media posting
- Monthly virtual membership meeting
CANNABIS BUSINESS NEWS & TIPS
- Get the latest news on the cannabis industry
- Business advice, jobs, and more ideas
- Excellent marketing opportunities
CANNABIS BUSINESS NEWS & TIPS
Aimed at those interested in investment, entrepreneurship and changing careers, the workbook uses guided exercises to help committed readers develop personalized plans for success.
- Top hem CBD blog site in the USA
- New updates daily
- Product reviews
- Marketing Platform
CBD WELLNESS BLOG
Visit the Holmes Organics blog today for the latest information about CBD products, news, information, resources, recipes, business,
- Tons of books on CBD and cannabis
- Reasonably priced membership
- You can’t wrong investing in yourself. Books have millions of dollars worth of information
Step 2: Top 3 CBD Businesses You Can Start NOW
Have you ever wanted the opportunity to start your own brand? What about your own brand in a billion dollar industry with no clear market leader at the moment? This is the chance of a lifetime to get in early and establish yourself as the brand of choice for CBD products.
You will be doing the same thing as people like Rihanna and Kylie Jenner ..finding a distributor and putting YOUR BRAND on the label.
You may be wondering.
- What’s the cost of owning your own brand?
- Who do I buy product from?
- Do I need a license?
Well read further for the answers.
The Free Business Model
- All you need is a URL
- Your Facebook, Instagram, YouTube, Or Your Website
- Promote reputable CBD companies for a commission
- Sometimes up to 40%!!
- Easy Sale
- It’s easy to sell products that help people
- Cookie System
- 60 and 90 day cookies
- Keep earning money from the same person over and over with little to no advertising
Reputable CBD Affiliate Programs
The Inexpensive Business Model
- Fast start for as little as $250
- Buy at 50%-60% of retail pricing.
- Sell at whatever price you want
- Sell as many brands you want
- Mix CBD with your current products and services
- Sell in your shops, restaurants, farmer’s market, trade shows
Private Label CBD
Why You Should Own Your Own CBD Brand?
- It’s relatively inexpensive to start. as little as $2500
- You can play ball with the bigger brands. and win
- You’re in control
- Gain recognition
- You’re known as the expert
- Change people’s lives
- No licenses required
Step 3: Setting Up Your CBD Business Structure
Structuring your business is not as hard as you may think. In fact, it can be done in a very short amount of time without spending a lot of money. You’ll want to follow these steps to make sure you don’t hit any annoying roadblocks down the line with things such as banking and credit card processing.
Name Your Company
Your brand’s name is everything! You need to make sure you choose a name that’s easy to remember, differentiate yourself from all of other CBD companies. Your name needs to be able to withstand the test of time.
Study your competitor’s names to get a better idea of what or what not to name your company. Avoid using words like “Hemp”, “CBD”, “Cannabis”,”Canna” or any similar words in your name. You’re going to put your company in a box and not stand out as much. You could also run into issues with getting a bank to let you open up a business account. More on banking later on in this chapter.
Once you have your name, you’ll want to trademark it. Check the U.S. Patent and Trade Office for any marks on your chosen name. If there aren’t any, it is best that you contact a Patent Attorney. If you find that your chosen name has a mark, then you’re shit out of luck. Choose another name so your can avoid any lawsuits down the road.
Take a day or two to think on it. Also ask your friends and family and get their opinions on a name.
Set Up Your Business Entity
- Visit your Secretary Of State’s website
- Legal Zoom is a great option!
- Speak with an attorney
Receive Your Employee ID Number
- Apply for your EIN online
- IT’S FREE!
Purchase Your Corporate Domain And Email Address
- Use a “.com” preferably. Do not use @gmail.com, @yahoo.com, @hotmail.com
- Use SiteGround, G-Suite, Host Gator, Blue Host, or GoDaddy
- Example: “[email protected]”
Set Up Business Bank Account
Bypass a bank all together and find a CBD friendly local credit union.
Documents needed to open your CBD business account:
- Articles of incorporation/ organization
- EIN number
- Operating agreement
- Visit Law Depot For A Free Operating Agreement
WARNING: BE CAREFUL ABOUT MENTIONING YOUR CBD BUSINESS TO YOUR BANK. THEY MIGHT TELL YOU TO TAKE ALL OF YOUR BANKING ELSEWHERE.
Business Phone Number
Use Google Voice for a FREE business phone number.
- FREE real phone number from Google
- You can send text, phone calls , and voicemail
- You can also use with your current smart phone
If you’re starting an E-Commerce business, you can purchase a virtual business address for as little as $10/month.
Clients and other professionals often search for reviews through listing services such as “Yelp”.
Below are four listing services to register your business for.
Step 4: Designing CBD Merchant & FDA Compliant Website
Let’s build a strong backend that can handle traffic, process transactions , and grow your online presence. If you don’t get this right, then there’s a possibility that your store could lose the ability to make money online. This means that your credit card processing will deactivate after the first transaction is made and you won’t be able to take orders.
Important Website Must Haves
There are a number of requirements that must be on your website before you can be granted a high risk credit card merchant account. Here’s a list of them all:
- Your website name and business name must be exactly the same or closely match.
- DO NOT list Stripe or PayPal as a payment method. At the time of this writing, neither Stripe or Paypal approves CBD transactions.
- You must specify your shipping methods and timeframes.
- You must have a registered domain.
- Your website must be SSL secure. For example your website should read “https://yourwebsite.com”. The HTTPS is important. There should also be a green lock in front of the URL.
- If you offer pet products, they must be in a separate category from your other products. They can not be listed on the same page as your non-pet products.
- All products must list:
- Pictures of labels with ingredients visible
- Terms & Conditions
- Refund Policy
Choose Your Shopping Cart Wisely
Your website’s shopping cart solution is also extremely important. You can use Shopify but DO NOT USE Shopify’s shopping cart, “Shopify Payments”. They will shut down your credit card processing. You may now be thinking, “Well, I can just use PayPal.”. Nope. Once PayPal finds out that you are taking orders for CBD products, they will shut you down.
Use Plug And Play Templates
Creating your website has never been easier than it is today. even if you’re not a technical person. Gone are the days of spending tens of thousands of dollars to hire someone to build your website, which might take over a month to complete. There are free or inexpensive platforms like Wix, Squarespace, or WordPress that allow you to utilize plug and play templates to build your website in hours.
I recommend using the WordPress platform because it gives you a ton of flexibility for cheap. You’re going to need that flexibility to navigate around the pitfalls of setting up your shopping cart and credit card processing.
WordPress also allows you to download themes. But a lot of them are not intuitive to use. My theme builder of choice is Elementor which you get for FREE.
Pictures Are Worth A Thousand Words
You should definitely have pictures of your products as well as lifestyle photos on your webpage. Use professional 3D renderings for your online store’s shop page for a more professional look.
A Nice And Simple Logo
Your logo is usually the first thing people see when they reach your website. So it should be easy to read font with a simple design that describes your name and brand. Use platforms live Fiverr, Upwork, or my favorite Tailor Brands for quick and affordable logos for under $10.
Copywriting Is Everything
Copywriting is extremely critical to your website’s ability to convert. If you want to drive your website viewers from click to close, then you MUST master this skill. To further drive home the importance of copywriting, professional copywriters can command at least $10,000 per page on your website. It’s important!
You may be thinking, “what is copywriting and where do you use it?” In simple terms, copywriting is words that sell a product or service that you offer.
Copywriting can be used on the following:
- All of the pages on your website.
- Social media posts
- Email marketing campaign
- Social Media Ads (If social media platforms ever approve CBD ads)
- Youtube Videos
- And much more
There are plenty of things to write about when creating your copy.
I want you to focus on 6:
- Grab attention with a bold headline.
- Identify the problem your CBD products will solve.
- Identify the solution to the problem.
- Provide proof on why your products will solve the problem.
- Show the benefits in using your CBD products over others.
- Provide Testimonials to show that your products have helped others.
Study the copy techniques of large companies like Bose or Apple. If you can create persuasive copy for your website, you’ll will experience constant sales transactions.
Step 5: Choosing The Right CBD Partner (Wholesale & Private Label)
Choosing the right partner is crucial your longevity in business. The CBD market is booming and there are lots of companies fighting for market share in the space. There are also lots of companies that offer low quality products and are not operating with integrity. You want to do your due diligence and vet companies and their products thoroughly before you partner with them. The quickest way to fail in your CBD business is to offer low quality products and services.
You will soon realize that the CBD industry is highly unregulated so you need to try products from various companies. You also want to pay attention to their processes and customer service.
Here are 5 main factors to consider when choosing your CBD distributor.
- Choose a high-quality product
- Choose a company with great service
- Choose a company that fits with your standards
- Choose a company with logical pricing and product selection.
- Choose a company with great marketing support.
View for more information:
Step 6: CBD Banking & High Risk Credit Card Processing
Without the ability to process credit card payments, your CBD business will be limited. But things are so bad in the industry right now that small businesses are choosing to risk it all to process credit cards in a way that could shut their business down for good.
This topic is definitely a topic you want to stay up-to-date on. daily!
You must have special merchant processing to take payments for your CBD business.
Banks & Credit Unions
Be extremely careful when opening up a bank account with your current bank. Do NOT tell them you’re in the CBD business. If they find out then they will close ALL your accounts and tell you to take your banking elsewhere.
I recommend using a credit union. Some of them are CBD friendly due to the fact that don’t have to follow FDIC rules.
NO PayPal or Stripe
Paypal and Stripe are NOT CBD friendly. If they find out you’re processing CBD product, they will close your accounts.
Top 4 Credit Card Merchant Processors
- Startup friendly
- Lowest rates in the industry
- Use of Square’s Free Swipe
- Startup friendly
- Integrates w/ Shopify
- Custom pricing for each merchant
- Startup friendly
- A+ BBB Rating
Step 7: Marketing Your CBD Business
So you’ve set up your business and now you’re ready to start making sales. The real work begins now. Marketing your CBD brand will be a huge challenge in itself. You’ll have to get really creative but there are ways to get your products in front of eyeballs without a huge financial commitment.
Let’s discuss what NOT to do first.
You Can’t Use These Popular Marketing Strategies
- Facebook is NOT cannabis friendly
- If you try to create ads, they will “red flag” your business
- You run the risk of your Ad account being shut down
- You CAN create posts, stories, videos
- Also NOT Cannabis friendly
- Your ARE allowed to sell CBD but your labels CANNOT say “CBD” anywhere
- Your labels and descriptions should read “Hemp Extract”
Top Ways To Market Your CBD Brand
Word Of Mouth
- An endorsement from a single person can bring lots of attention/ sales
- People believe follow what they see. If one person they trust gives the “OK”, then other people are willing to try
- If your product works, then word can spread
- Start an informational blog or vlog
- YouTube, Facebook Live, IG stories are great ways to market your business
- Have links to your brand and website in your content
- Choose expos that fit your target market
- Allows for face to face interaction
- Leverage other people’s large following to boost your brand for a cheap price
- Focus on “micro Influencers”
- The easiest way to may a quick $1000+ in one day
- Send out email blast to your audience about sales and information
- The most cost effective email solution we’ve found (and use) is called MailerLite. You can create landing pages, email campaigns, list segmentation, automation, etc. starting at $0.
Step 8: Drop Shipping CBD Products
Drop shipping your products can save you lots of time and money. It’s also away to provide a consistent shipping experience for your customer. Now you can focus on building a scalable business while possible working less. Automated Passive Income.
Here’s a couple of solutions for you:
- Start with as little as $5/month plus shipping costs(which your customers can pay)
- 2 Day Shipping
- Fulfill Order 7 days a week
- Integrates with major ecommerce platforms like Shopify and WooCommerce
There are four major requirements for joining the Joy Organics Partners’ Fulfillment Program: